What i feel, think and imagine, I spell!

Thursday, January 20, 2011

how has internet changed competition?

We are so aware of the "gazillion" ways in which internet has changed our life - from the paradigm shift in the access of information, to the upheavel of all means of communication, to the way we publish, advertize and inform, and even in the way of meeting people and making friendships. Many may argue over the overlooked pitfalls of this and some may defend this new almost completely egalitarian soceity (unless you're living in china, of course). But I am going to try to point out one of the benefits of the internet which I haven't noticed to be discussed much. On how it has changed competition. This is a direct consequence of the consequence of the global village and the enlarged negihbourhood.

The human brain is limited by the soceity structure, prevailing beliefs and views of its time. It is thus only natural that our performance in any subject or field is affected by the people and the performers around us. The internet provides a much wider base for these thoughts. Two simple examples ought to elucidate this. Every sportsman targets the best, or the world record, or at least the front runner in the race. The best possible is limited by the best. It has been noticed across times that specialists in one field have often come from a region. There is always a city famous for its art pieces, a country for its footballers, another for its technology. One may argue the various reasons to explain this, but it cannot be neglected that the presence of prime competition is one of them.

The internet today gives us the ability to truly know the best in the world. A simple search on the ubiquitous google or youtube will most certainly return prompt results of the best performances in any field. One can not only know who has done it, one can know what exactly has been and in fact see it happen on video (the best form of virtual reality present in abundance today). The boundaries of reality in your mind are stretched at a few keystrokes. In case of the highly popular fields, broadcast media did a fairly good job of showing the best, but with the internet, we have access to amazing performances in various arts, science and sports fields all throughout the world. If there is a new design in local resouce access done in a remote location, other people have access to it. It spreads your universe, broadens the spectrum. A budding fighter can see incredible martial arts experts in the world, or a magician can view tricks he has never imagined before. Artists from different cultures can interact as seamlessely with other artists as they were living in the same locality. The wheel already invented has become so much bigger in scope.

There are numerous examples possible of how we are affected and how we can be in terms of competition, but suffice it to say, that it is one of the few things that directly affects what we do. Our creations are limited by our dreams. We dream bigger when more is possible. With the internet, you can see your neighbour's dream in action, in the neighbourhood of the world.

No comments: